Mobile airtime campaigns have proven to be successful especially when launching or relaunching new products. Such campaigns can be complimented with other below-the-line campaigns and strategies to provide great outcomes. Mobile airtime campaigns use USSD technology.
Benefits to brands:
- Airtime campaigns help brands increase their sales revenue
- It facilitates interactive campaigns
- Caters for different competition types
- Airtime is available across all mobile networks
- All participants can be rewarded with every interaction automatically.